Marketing Manager

Company Description

Tuba is a digital platform that helps businesses manage employee healthcare without traditional insurance. Using AI and a trusted provider network, Tuba offers transparent pricing, faster payments, and simpler benefits — saving costs for employers and improving the experience for everyone.

Job Description

We are seeking an innovative and results-driven Marketing Manager to join our dynamic team in Riyadh, Saudi Arabia. As a key player in our organization, you will be responsible for developing and implementing effective marketing strategies to drive brand awareness, customer engagement, and sales growth in the region.

• Develop and execute comprehensive marketing strategies aligned with our business goals
• Lead market research initiatives to identify trends, customer needs, and competitive landscape
• Create and manage multi-channel marketing campaigns across digital and traditional platforms
• Analyze campaign performance and provide data-driven insights to optimize marketing efforts
• Collaborate with cross-functional teams to ensure consistent brand messaging and customer experience
• Manage and mentor a team of marketing professionals, fostering a culture of creativity and innovation
• Oversee the marketing budget and allocate resources effectively to maximize ROI
• Stay up-to-date with the latest marketing trends and technologies, implementing innovative approaches as appropriate
• Develop and maintain relationships with key stakeholders, partners, and media outlets
• Monitor and report on key performance indicators (KPIs) to track marketing effectiveness and business impact

Qualifications

• Bachelor's degree in Marketing, Business Administration, or related field
• Proven experience in creating and implementing successful marketing strategies
• Demonstrated ability to drive brand awareness, customer engagement, and sales growth
• Excellent market research and data analysis skills
• Strong experience in campaign management and digital marketing
• Proficiency in marketing automation tools and CRM systems
• In-depth knowledge of SEO/SEM and social media marketing
• Exceptional communication and leadership skills
• Strong project management abilities and attention to detail
• Analytical mindset with a focus on data-driven decision making
• Ability to thrive in a fast-paced, collaborative environment
• Visionary approach to marketing with a passion for innovation
• Experience working in the Middle Eastern market is a plus