Senior Partnerships Sales Manager

Company Description

Are you a natural networker who can open doors, build powerful commercial propositions and turn ambitious brands into long-term partners?

At Red Bull Pro Cycling, we have a clear ambition: We Make Cycling Bigger. We challenge conventions, push the boundaries of professional cycling and grow the sport beyond its traditional audiences by creating new stories, experiences and opportunities for fans, athletes and brands around the world.

As Senior Partnerships Sales Manager, you’ll help build the next generation of our global partnership portfolio and drive sustainable commercial growth. You’ll identify, develop and convert high-value opportunities with leading international brands, taking prospects from first contact and strategic pitch development through negotiation and contract closing.

Job Description

DRIVE PARTNERSHIP SALES

You’ll own the full partnership sales cycle, from prospect identification and initial outreach through discovery, proposition development, pitching, negotiation and contracting. You’ll build a qualified and sustainable new-business pipeline of premium international prospects, develop relationships with senior decision-makers and deliver against ambitious individual and team revenue targets. By understanding prospective partners’ businesses, marketing strategies and challenges, you’ll identify opportunities to create relevant, valuable partnerships rather than relying on traditional rights packages. Above, you’ll be supporting the sales of one of our most important commercial assets: the Title Partnership next to Red Bull and our existing partners which will be shaping the future of Red Bull Pro Cycling.

STRATEGIC PROSPECTING AND MARKET DEVELOPMENT

You’ll develop category strategies and identify industries with strong strategic and commercial potential for Red Bull Pro Cycling. Using data, market intelligence and consumer insights, you’ll prioritise prospects and strengthen partnership propositions. You’ll also create new lead-generation channels through networking, agencies, industry relationships, events and direct outreach.

CREATE WINNING PROPOSITIONS

You’ll lead the development of customised sales narratives, proposals and presentations for priority prospects. Working with our in-house brand team and creative agencies, you’ll develop powerful activation concepts, visualisations and commercial propositions that combine brand impact, audience reach, storytelling, experiences, content, hospitality and other relevant partnership assets. You’ll use the unique combination of elite sport, athletes, storytelling and the wider Red Bull ecosystem to create a differentiated proposition that can help shape the future of Red Bull Pro Cycling and build one of the most attractive partnership portfolios in cycling.

Qualifications

Minimum 5 years of relevant experience in partnership sales, sponsorship, business development, media, entertainment, sports marketing or a comparable commercial environment

Fluency in English and German; additional languages are an advantage

Experience within professional sport or cycling is highly advantageous

A proven track record of generating and closing high-value commercial partnerships

The ability to understand prospective partners’ business objectives and translate them into compelling commercial solutions

Strong prospecting, networking and relationship-building capabilities, with a genuine drive to create new opportunities

Commercial confidence and the ability to navigate complex contractual and financial discussions

Demonstrated ability to champion ideas, influence stakeholders and remain resilient when constructively challenged

The ability to operate independently while collaborating effectively across a complex international organization.

Resilience, persistence and comfort working with long and sometimes unpredictable sales cycles

Additional Information

Due to legal reasons, we are obliged to disclose the minimum salary according to the collective agreement for this position, which is € 2.535 gross per month. However, our attractive compensation package is based on market-oriented salaries and is therefore significantly above the stated minimum salary. 

As an employer, we value diversity and support people in developing their potential and strengths, realizing their ideas and seizing opportunities. We believe passionately that employing a diverse workforce is central to our success. We welcome applications from all members of society irrespective of age, skin colour, religion, gender, sexual orientation or origin.